Friday, May 30, 2008

"Tall, double-shot, vanilla, skim, no-foam, extra-hot latte" - now with a calorie count

As if things at Starbucks weren't confusing enough already with the millions of options for what used to be a simple coffee, I recently noticed another evolution in their menu: calorie counts next to every drink on their menu. So, if you found yourself staring in confusion and at length at the menu before, now you can be doubly confused... for finding the correct price amidst all the calorie numbers can be a bit of a challenge.

I understand the company's aim to cater to weight-watching customers, but surely they could have made it all a little more user-friendly?

No comments: